As I mentioned in the November frugals thread, Patagonia said it was going to donate all of its Black Friday sales to grassroots environmental groups.
Well, here is the follow up:
http://inhabitat.com/patagonia-is-do...riday-profits/Black Friday is a consumeristic nightmare – but there are some companies using the day for good. Last week Patagonia announced plans to donate all of its Black Friday sales to charity, and they wound up pulling in a grand total of $10 million – five times the amount they originally predicted. The money will go towards grassroots environmental groups fighting the wave of climate change deniers moving into Washington D.C. next year.
Wow. They have earned a spot on my "voting with my dollar" short list.