It is training and a brainwashing and oftentimes really a sort of trance (but I do think it is because life in this society is pretty unrewarding otherwise, it's just work work-work-work, and so you want to feel like you get something for that work is probably how it goes. And what do you get for that work? Just money, some at least of which of course you need).As I am a new grandma, I can't help but think of how we train up our babies to be consumers...
But yea consumerism is a frame of mind that can be slipped in and out of even if not easily. Every home decorating magazine is of that mindset (I don't think that's the only example of the mindset of course, it's just a very pure distilled form of the trance for me - bah that sounds like I do a lot of home decorating, I don't really, it holds a trance like appeal when reading that stuff though).
I've never been more broken of the consumerist mindset/trance EVER than by long term unemployment. But it's easy to slip into with a little feeling economically safe - which I actually don't have, so I'm not really here nor there, in this liminal state. But I have a different type of spending mentality that does sometimes think about stocking up though - on stuff I wont' be able (or willing anyway - I'll wear rags and stuff rather than buy clothes) to buy when unemployed. But much else I can't even think about buying and so don't. The clarity after unemployment on such things is the cleansing after a fast (ha since that is often a topic here) or after a rain. But the fast itself is misery and unemployment I would wish on my worst enemy but not on anyone I didn't hate - because it's not something people should have to go through. And the revelation isn't: I should save for a rainy day. I did anyway, I think this has real limitations. It's rather: consumerism is pretty pointless, ain't it? That's how it came to seem because I wasn't allowed it for all that time.
But will I get lectured on not understanding the poor poor people who couldn't afford electronic gadgetry otherwise or something if they didn't hit black friday sales. Well ... I choose to work black friday because I was that hard up for money since I don't know where I'll be when this contract is over. So my black friday decisions were actually money and desperation driven, they just weren't about shopping.