Well poetry_writer did say "these atheists" so I think it's clear the OP is just talking about that group.
And yeah, I agree that that group has too much time on its hands. Pick your battles, geez (yeah, the whole "In God we Trust" thing, plus the "under God" in the pledge of alliegence would be better targets).
Now, I'm not a member of that group doing the protesting, nor would I be, but I think it's a pretty dumb name for a street and I could think of lots of better ways to honor those firefighters. But that's just my opinion, which isn't worth much.
Kara