Feedback poll: whats the best logo?

[Lead]

Hallo everybody! I am setting up my business and asked for a logo design- I got back three options and I would like to hear your opinion on those. I asked for a logo that would look professional but not too "tight". the result is in the file in attachment (three options).
The Idea I want to communicate is one of success, productivity, climbing the ladder, develop a leadership mentality, liberation from fears and self-limiting beliefs; these are the pivotal point I help people with.
What is, among the logo options, the one that communicates to you most strongly this message ? and why? the attached image has three options: 1, 2, 3 (starting from top and going down).
Thank you very much for your help :)

[happystuff]

I chose the one with the bird because I like birds.

[catherine]

I chose #2, the one with the bird, but not for the reason happystuff did (although I do like birds).

The others seem a little too corporate, less personal--especially #1--I guess L stands for "lead"? but it doesn't really connect with the major communication objective.

The way you describe your objectives, a bird is a good symbol for freedom from self-limited beliefs.

#3 is a good second, because the arrow is forward-projecting, the the font used is also less "tight" as you describe it. You can get the idea of moving forward, claiming a ladder, etc.

If your business markets directly to average people who want to ge ahead in business and/or in life, I like #2. If you are marketing to be in-house coach hired by businesses and corporations, you could do #2 or #3

just my humble opinion.

[herbgeek]

I'm not that crazy about any of them. I'd like to see a logo that moves upward to the right rather than just straight to the right if you are trying to stress improvement/climbing the ladder. A horizontal logo doesn't suggest climbing.

[razz]

None convey your stated goals, IMHO. Too many words to start with so not a logo at all.

[catherine]

None convey your stated goals, IMHO. Too many words to start with so not a logo at all.

I think the "logo" is the symbol (the bird, the arrow, the "L"), but all companies use their name/tagline along with the logo. I don't see any issue with the way they're being polled here.

[Rogar]

#3 It is simpler and doesn't have the other distracting graphics that for me don't add much. I think you only need one graphic.

[Simplemind]

3123

None of them say "take the lead" to me. I would take the bird, the lead and the forward or upward movement concept and mash them together showing a bird leading a flock forward. I would take that forward arrow of the last one and make it birds in flight.

[KayLR]

I like the bottom one....I might repeat the geometric shape on the right to convey motion. The typeface and balance of the lettering are best on this one.

[bae]

Interesting first post....

[Lead]

Happy stuff, thanks a lot for taking the time to answer the poll

[Lead]

Hallo Catherine, I really appreciated the time you took to craft not only an answer to my question, but also a suggestion on how to proceed depending on the target market. My target market is first, individuals who would like to get ahead in their career, be them leaders/managers or not. It s not only get ahead though, its also liberating themselves from the heavy burden of false negative beliefs on themselves and when I received the logo proposal with the brd from my freelancer designer, that is what it made me think about.
Later on I might offer my services to companies too but single individuals is my main focus right now.

[Lead]

herbgeek: this is something I did not think about, and indeed it could be useful, very much, if my business would be focused on just getting ahead, climb the ladder in any way possible. However that is not my main goal with clients: I really feel motivated by helping people who might have bad habit/bad belief systems, or who feel insecure, or managers who do not have the "leader" streak and would like to learn it. adjusting these things would certainly lead to climb the ladder. Make people stronger on those points is what I am good at, and that type of people are the ones I would like to help so...your suggestion is really good- but it does not apply to my case.

[Lead]

Dear all, I really, really appreciated the time and thought you have put into giving me advice. It is really important for me to get such type of feedback. My personal preference "in general" goes to the bird however in this case I will pick the arrows (that would be my 2nd preference) as it fits best I believe the professional world (this is my first business, and it is dedicated to people navigating the corporate world).

[Tybee]

Lead, what is your experience that you can help people navigate the corporate world?

[Lead]

Hallo Tybee, I worked in the corporate world for ~years, changed a few companies (all of them BIG, multinational tech companies or R&D centers), had a good career, worked both hands-on with technical jobs as well as managing people and projects, grew a lot during my career years. To top it off, I have much experience with self development and a real passion about helping people- I do that for free all the time with my friends as well as with colleagues I like :) Heard more than once from the people I helped, that I should go into coaching people at this point, and I took the suggestion to heart.