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View Full Version : Advertising in a covid-19 era


jp1
3-19-20, 2:47am
As I mentioned elsewhere SO and I are currently in Hawaii on vacation. Probably wouldn’t have done the trip if we’d been even a week later, but last week it seemed like a reasonable thing to do. Now that we’re here I’m watching more tv than I normally do. The ads are jarring. People going about normal lives. I assume at some point in the next few weeks they will shift to things that better reflect the new reality. Like door dash explaining how they will help people maintain sanity as people socially isolate. I’m not normally into tv or ads but since SO will likely be spending all his non-work time at home for the foreseeable future I will likely become an expert on this whether I want to or not.
Yppej
3-19-20, 5:00am
I have noticed the same thing in both TV and radio ads. What's been notably absent are all the political ads by Steyer and Bloomberg. Now there are a couple folks with money to burn on corona PSAs.
SteveinMN
3-19-20, 10:06am
Just in the past couple of days we've seen ads informed by the pandemic. The Hy-Vee grocery chain has an ad announcing their new temporary hours (stated, as always, with the intent to offer clean and fully-stocked stores in "these challenging times") and mentioning that they offer curbside pickup and delivery. And I've seen ads for both Buick and Cadillac offering shop-at-home-pickup-car-at-home deals, zero-interest loans, and flexible payment plans (including a 120-day delay in your first payment; how many people are buying a $35,000 if they know they can't make the first payment for another few months? I must be misunderstanding this). But, yes, many ads clearly created and produced Before The World Changed.
beckyliz
3-20-20, 2:18pm
I saw an ad this morning for a car (Subaru?) that was a sponsor of the NCAA basketball tournaments. Oops.
Rogar
3-21-20, 6:34pm
Now that I'm home and watching TV more I've noticed James Kirk, previous Captain of the Starship Enterprise, advertising for CPAP cleaning machines. It's worrisome.
Yppej
3-21-20, 6:51pm
Today I am seeing lots of ads referencing the outbreak.
KayLR
3-23-20, 6:03pm
In my inbox today, an ad from a large discounter hawking household cleaners, freezers and bidets. Classy.
jp1
3-24-20, 4:28am
Bidets. That’s smart thinking! Far smarter than the charmin ad I saw on Sunday.
kib
3-24-20, 5:52pm
As I was driving, some finance company came on talking about how they can help with the hard end-of-life conversations. Either grisly bad timing, or just extremely bad taste.
truepeacenik
3-25-20, 3:04pm
Now that I'm home and watching TV more I've noticed James Kirk, previous Captain of the Starship Enterprise, advertising for CPAP cleaning machines. It's worrisome.


Can.... You....Imagine ....How.....His.....Snores......Sound?
truepeacenik
3-25-20, 3:07pm
Radio ad reference here.
the second most well known auto accident attorney has ads running that their office is open.
the rest are ah..male enhancement.
jp1
3-25-20, 5:03pm
Can.... You....Imagine ....How.....His.....Snores......Sound?

Hopefully better than Darth Vader's!
Tradd
4-2-20, 7:54pm
Just saw an ad for IHOP delivery.