Quote Originally Posted by kib View Post

If everyone is working toward a sustainable future, there's lots of opportunity for different 'boards' and eventual scenarios, but there is an agreement that causes everyone to be working in tandem toward the outcome of sustainability. It seems to me if we could just change that one ... is it a meme? so that we have basic agreement that this is where we want to go, it could change everything.
Yes, I like backcasting as well, but the actual manifestation of a sustainable future may be a lot different than the one we're thinking of. For instance, I remember when I was little, I assumed that by 2000, everyone would have video telephones--as shown in The Jetsons. Of course, we do have Skype and Webcam and FaceTime, but video calling does not have the ubiquity that I had originally envisioned, while at the same time I could not have known about the development of the internet and the change in the culture that it has caused--because we couldn't envision the internet (well, maybe bae was already envisioning it .

A meme is more micro, I think. Again, think of a gene in a body/meme in a culture. So one meme is, agriculture is the way to feed the world. Maybe we reframe the meme to be: small scale production and perennial food forests are the way to feed the world. Or, another meme, who cares about the world? Eating locally produced food makes me feel good.

But that's just one small example Here's an article from Smithsonian that explains it: